The home appliances and electronics sector is launching a marketplace to facilitate contact between durable goods suppliers and small and medium-sized retailers.
The platform, called Eletrocompras.com, will be launched at the beginning of July during the Eletrolar Show, a fair for the segment held in São Paulo (SP).
Like the marketplace launched by the supermarket sector, the home appliance business website will be a B2B platform (business to business),
According to the Eletrolar group, the site will mainly serve suppliers of durable goods that sell directly to medium and small retailers. The idea is to make negotiations faster, from the digitization of operations.
The platform should bring information on launches, prices and online stocks, quotation and negotiation tools and the financial management part to ensure payment security.
The Eletrolar Show will take place between the 11th and 14th of July, at the Transamerica Expo Center, in Santo Amaro, in the south of the city of São Paulo. In 2021, the fair was even scheduled, but was canceled due to the advance of the delta variant of Covid-19.
With Fernanda Brigatti, Andressa Motter and Paulo Ricardo Martins
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