Incredible, yet true … Dubai Chocolate has caused a great deal of disruption to the world nuts market.

The Financial Times dedicates their article to chocolate – a phenomenon that has caused frenzy in Tiktok, to a point that has caused a worldwide lack of pistachio.

Chocolate was popular with its first launch in 2021, but things went away after a video showing it at Tiktok, which garnered more than 120 million views in late 2024.

This resulted in the launch of pistachios. The delicious fruit jumped from about $ 7.65 to over $ 10 per $ 450 grams, and all of a sudden, from small sweets to large brands rushed to get as many pistachios as possible.

Some stores even started setting a limit on how many chocolates could buy each customer.

Pistachio producers were not prepared for it. Last year’s harvest in the US (the world’s leading producer) was sluggish and most of the good quality products went to high quality products. Iran, the second largest exporter, sent 40% more peanuts to the UAE in just six months.

In conclusion, a viral chocolate from Dubai has made Aegina peanuts the hottest product on the market, causing problems in the global supply chain.