Entertainment

Rock in Rio: Bruna Marquezine and João Guilherme make demands for ‘activation’ in VIP area

by

Ana Cora Lima

Rock in Rio hasn’t even started yet and the team at the “brand activation” spaces, the festival’s VIP boxes, are already having to deal with the demands of celebrities. Since the beginning of time, not all celebrities have been going to closed spaces just for the comfort and fun in areas where they are pampered and admired safely. But business is becoming increasingly serious.

The fee has always kept this wheel turning. Fact. The amount varies according to popularity, the level of engagement that each person can provide, and the length of time they are present. In the last editions of the festival, Bruna Marquezine was one of the highest earners. In 2022, for a quick visit to one of the spaces, she pocketed around R$500 thousand, a value calculated by the number of followers the artist has — Bruna has more than 45 million.

In addition to money, the actress, who stars in the film “Blue Beetle” (2023), usually makes some demands to be present in these spaces. And this year will be no different. To go to a VIP box of a chewing gum brand, she and her boyfriend, João Guilherme, have already sent a message: no interviews together. It’s forbidden.

The maximum number of people concentrated in the place reserved for the couple was also stipulated by the pair, who even agreed to pose together for photos, “but without intimacy”.

Bruna and João also asked the producers for a preview of the questions that the journalists intend to ask. They will only talk about pre-determined topics, in a relationship in which spontaneity seems to be non-existent.

THE F5 contacted the VIP area’s press office, which confirmed that the couple will be there on the 14th. Regarding sending questions in advance, the response was: “If you send them in advance, it will help us.”

Bruna Marquezine and João Guilherme were seen kissing at an airport shortly after Valentine’s Day, June 12. The “catch”, in one of the busiest spots in the country, during rush hour, happened almost a year after the first rumors that they were together emerged.

Source: Folha

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