(News Bulletin 247) – Bristol Myers Squibb has launched Supporting You with UC, an educational campaign on ulcerative colitis (UC) with Rosie White, patient ambassador, Women’s World Cup commentator, former professional soccer player and sufferer. ulcerative colitis.
Supporting You with UC provides patients with resources to help them manage their ulcerative colitis and advice on how to contact their doctor.
‘There are an estimated 600,000 to 900,000 people in the United States living with ulcerative colitis – a chronic, immune-mediated inflammatory bowel disease (IBD),’ the group says.
‘ When I first experienced symptoms of ulcerative colitis, I found talking to my loved ones and my doctor uncomfortable, which made me feel isolated and stressed and made my symptoms worse to the point of end up in the hospital,’ Rosie White said.
“Our goal is for people with ulcerative colitis to have support that helps them manage their disease,” explained Michael Braun, senior vice president, US Immunology, Bristol Myers Squibb.
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