(News Bulletin 247) – The share price of the outsourced customer relations group is falling on the Paris Stock Exchange, with the market worried about the repercussions on its business of Salesforce’s announcement concerning the arrival of the first autonomous AI assistant for customer relations.
French call center operator Teleperformance fell on Wednesday after its competitor Salesforce announced a fully autonomous agent powered by artificial intelligence (AI).
Teleperformance shares fell another 8% to 103.40 euros at around 4:30 p.m. after having lost up to more than 12% during the session. The stock is heading for its biggest daily decline since March 7.
A real threat to call centers
Salesforce’s announcement could pose a real threat to Teleperformance’s call center services, making traditional chatbots obsolete, a trader told Reuters.
An analyst confirmed that the fall in Teleperformance shares was linked to Salesforce’s announcement.
Teleperformance is regularly the victim of uncertainties surrounding the rise of AI, while some investors fear that the deployment of this technology will call into question the group’s business model.
In February, Teleperformance fell 14% in a single session after an announcement by online payments specialist Klarna on the deployment of an AI-based assistant.
(With Reuters)
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