How can a seemingly simple occasion become an enjoyable experience by cracking open an ice-cold Fischer beer? Even though summer hasn’t officially started, the joy it brings is already here. The beloved Pilsener beer Fischer starring the brand’s first Greek ambassador, the talented actor Antinoos Albanis and the award-winning director Vassilis Kekatos, has created its new TV campaign entitled “Taste the Experience”.

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The campaign is inspired by the simple and everyday moments, which with small touches and the personal aesthetics and vision of everyone, can be transformed into special experiences. That’s why Fischer invites us to discover every special opportunity that can be hidden in a simple moment while on the small screen, the protagonist Antinoos Albanis tells how, with a Fischer, every occasion can become enjoyable.

You may be in the city or on vacation, but always with the right company you can choose to change your evenings. Even if you are a few friends gathered at home, all you need is someone to take on the role of DJ, raising the mood of the group and the simple evening will turn into a party. What could be more atmospheric than turning a rooftop into a cinema under the night sky. Bring out your inner chef and enjoy a night in with a movie or tableside, home-cooked food cooked to your heart’s content and a cold beer with ‘character’. If you still don’t want to stay at home, just gather the whole company at your favorite hangout and create another opportunity to enjoy life.

And what could be more fitting for the presentation of the campaign than an atmospheric evening at the Cine Paris summer cinema in Plaka under the stars.

You can watch Fischer’s new TV campaign “Taste the experience” below and discover the unique experiences Fischer offers at Fischer Presents!

Taste the Experience

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