Panionios: KAE acquired a naming sponsor

The announcement:

Friends of PANIONIO and basketball, we have a very important announcement to make:

– The Hellenic Juices company and specifically the brand name Viva VIVA HELLENIC JUICES and KAE PANIONIOS are joining forces in a partnership of strategic importance.

-The Hellenic Company for the manufacture of juices and fruit drinks, founded in 2003, and the most Historical Association in Greece, with 134 years of contribution to sports and culture, are moving forward together.

-This is a collaboration that reflects the willingness of the 2 brands to become fellow travelers in spreading the values ​​that sport advocates and to contribute to increasing the competitiveness and competitive level of the teams, thus promoting the involvement of the new generation in sports and the spread of the sporting ideal

– Viva Juices will henceforth be the naming sponsor of KAE PANIONS in the difficult and demanding championship of the Greek Basketball League. The goal is common and distinguishes the philosophy of the two sides: Championship in quality and in social contribution.

-It is a common belief that when two leading brands in their genre become “teammates” and share the same goals and expectations, then the results are beneficial for both sides, for “fair competition” and for the whole society.

– KI GENETO… PANIONIOS VIVA JUICES

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