Executives from large industries point to the use of artificial intelligence tools as the key to obtaining efficiency gains and ensuring their survival in the market over the next five years, according to a study by the consultancy Accenture with 1,500 executives operating in 16 sectors and 12 countries.
According to the survey, for more than 90% of companies that lead their segments in Latin America, the use of these tools will be important to achieve their goals, including increased operational efficiency, greater focus on customer experience and the development of new business models. business.
For Fabio Carvalho, director of Accenture in Brazil, many executives still do not know how to use the full potential of these tools. “Companies approach the issue as if it were purely technology, but there are also aspects of strategy and management involved”, says the consultant.
with Ricardo Balthazar (interim), Andressa Motter e Ana Paula Branco
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I have over 8 years of experience in the news industry. I have worked for various news websites and have also written for a few news agencies. I mostly cover healthcare news, but I am also interested in other topics such as politics, business, and entertainment. In my free time, I enjoy writing fiction and spending time with my family and friends.