Bolsonarism threatens the sales of the national team’s traditional yellow green shirt. 13 days before the start of the World Cup, the blue model was the most clicked on Google Shopping.
The iconic model was not even among the top 15 in the list of clicks made between October 29 and November 4.
In online stores, such as Nike and Centauro, models in both colors are sold out. The official price is R$ 349, regardless of color.
With the lack of products, the parallel market already sells shirts for R$ 500.
The CBF (Brazilian Football Confederation) is concerned about this situation and tries to dissociate the yellow shirt from the political movements that have taken over Brazil in recent years, especially during the last electoral cycle, in which President Jair Bolsonaro asked voters to vote in green. and yellow.
On Sunday (6), the CBF started an institutional campaign to recover the yellow shirt as a symbol of union among the Brazilian fans.
After the victory, the president-elect, Luiz Inácio Lula da Silva, asked that Brazilians return to wearing the shirt during the World Cup. This Thursday (10th), he said that the hopscotch “is not for a candidate, it’s not for a party”, but for “213 million people who love this country”.
Still on the theme of the Cup, Google also indicated that the sticker album was the third most clicked product and the female version of the yellow shirt was the seventh in the ranking of the last week.
Julio Wiziack (interim) with Paulo Ricardo Martins and Diego Felix
Chad-98Weaver, a distinguished author at NewsBulletin247, excels in the craft of article writing. With a keen eye for detail and a penchant for storytelling, Chad delivers informative and engaging content that resonates with readers across various subjects. His contributions are a testament to his dedication and expertise in the field of journalism.
