The webserie “O Caçador de Gambiarras”, launched by Tigre last month with actor and comedian Paulo Vieira, reached around 16 million views on YouTube and will have a second season in 2022.
In the production of four episodes, the artist visits Brazilians who have done some improvisation at home to show how they could be solved with the products of the hydraulic material manufacturer.
According to Gustavo Mayrink, director of creation and content at Talent Marcel, the agency that created the work, the engagement of the audience boosted the initial idea, which was to understand the origin of the Brazilian cultural habit of making knickknacks.
with Ana Paula Branco
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I have over 8 years of experience in the news industry. I have worked for various news websites and have also written for a few news agencies. I mostly cover healthcare news, but I am also interested in other topics such as politics, business, and entertainment. In my free time, I enjoy writing fiction and spending time with my family and friends.
