The fall in the harvest and the inflation of coffee, which led consumers to reduce the purchase of gourmet beans to seek the cheaper roasted and ground traditional, also caused the lack of the product in supermarkets.
The indicator that measures the unavailability of merchandise on shelves has risen again for coffee, according to Neogrid, a retail software company that monitors.
After starting the year at a level of 6% and reaching a peak of 10.5% in June, the index had been falling. It stood at 9.2% in November, but rose again to 9.8% in December.
Robson Munhoz, director of Neogrid, cites a combination of factors that boosted the so-called rupture rate: drought, recession scenario, high inflation, loss of purchasing power, increase in the price of specialty coffees and, consequently, high demand for products cheaper.
Ground coffee was the second IPCA item that rose the most last year. The variation reached 50.24%. The lack of rain and the frosts punished plantations in states like Minas Gerais.
Conab (National Supply Company) pointed to a 24.4% drop in the country’s coffee production in 2021. The year was down in the biannual cycle of Arabica coffee, a situation accentuated by the prolonged drought.
with Andressa Motter e Ana Paula Branco
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