Deloitte’s annual Commercial Real Estate Outlook 2025 report highlights significant opportunities emerging for the coming year, following a long period of economic uncertainty. To prepare the report, a survey was conducted involving more than 880 C-level executives from the real estate industry in North America, Europe and the Asia-Pacific region.

The report focuses on the main trends and challenges that will shape the industry in the coming years, the economic scenarios for its recovery, the growing need to invest in sustainable strategies, the skills of the new generation of workers, the implementation of technological solutions as well as how real estate companies can adapt and take advantage of the upcoming opportunities.

According to Deloitte research, 2025 is expected to be a pivotal and favorable year for the commercial real estate market, with significant opportunities and challenges shaping the landscape. Emphasis on sustainability, technological innovation and strategic investments are expected to be the decisive factors shaping the success of companies in the sector in the coming years and helping businesses differentiate themselves from the competition and grow further.

The main findings of the research are summarized as follows:

1. Revenue Growth: Nearly 90% of respondents expect their company’s revenue to grow in 2025, with 60% predicting annual growth of more than 5%. This trend signals the restoration of confidence in the industry at the revenue level.

2. Increase Budgets and Investments in Technology: 81% of executives intend to increase their company’s budget, emphasizing investments in technology and data. The use of artificial intelligence and other innovative technologies is considered essential to enhance competitiveness.

3. Macroeconomic Challenges: Executives’ biggest concerns are about increased interest rate risks, cyber risks, changes in tax policy and increased cost of capital. These factors are considered decisive for the companies’ financial performance over the next 12-18 months.

4. Investment Opportunities: Industrial units, residential complexes, hotel properties and accommodation seem to have the most significant growth prospects, sectors in which there is an increased demand.

5. Sustainability and Upgrades: 76% of respondents are planning major energy upgrades to their properties within the next 12-18 months. These upgrades are a key factor in reducing the carbon footprint and achieving sustainability goals.

6. Interest Rates and Markets: Although high interest rates will continue to bring challenges, commercial real estate companies expect financial conditions to improve in 2025, with the prospect of lower interest rates and market recovery.

7. Mergers and Acquisitions: 68% of respondents plan to increase mergers and acquisitions (M&A) over the next 12-18 months, focusing on strengthening technology infrastructure and competitiveness.

8. Emerging Technologies: Artificial intelligence continues to gain ground, with 76% of companies in the early stages of adopting or piloting it. Businesses that have invested in artificial intelligence and are ahead in its implementation expect to improve their decision-making process and increase the efficiency of their human resources.

On the occasion of the publication of the Research, Mr. Christos Kosmas, Partner, Real Estate Advisory and Corporate Finance Leader, Real Estate Sector Leader at Deloitte Greece, noted: “2025 appears to be a year of key importance for the commercial real estate sector. Organizations now have the opportunity to adapt their strategies and recover dynamically by investing in technological innovations such as artificial intelligence and adopting sustainable practices. Sustainability and energy efficiency are no longer just options, but the strategic priorities that will determine success. The companies that will quickly adapt to the new trends will emerge victorious from the challenges of the future.”