An analysis companies are proceeding with a revision of their estimates of the technology market. The uncertainty, created by developments on the world shopping scene, has already led IDC to a deterioration in the global provision for IT expenditure, with development now being estimated between 5% and 9% for 2025.S

The International IDC Data Analysis Society stresses – in its relevant report – that recent duties and related economic policies have created significant uncertainty in the global technology market, negatively affecting IT investments. The new estimation of increasing spending in the IT sector in 2025 has been degraded and now ranges between 5% and 9%, instead of higher rates previously foreseen.

Recent duties and related economic policies have created uncertainty in the global technology market

Although the technology market is less than other sectors, IDC analysts note that consumers will face increased costs in popular technological products such as iPhones and headphones, and indirect increases in computer prices may also be increased due to difficulties in supplying parts. In addition, there are disturbances in supply chains, which will limit the selection of products and cause delays in their delivery.

This uncertainty has already negatively affecting business conditions in North America, leading to a reduction in the basic forecast for IT costs in this market.

Extension of uncertainty

Indeed, analysts emphasize that the delay of 90 days in the implementation of duties has prolonged the period of uncertainty, which is now expected to last at least until the 2nd half of 2025.

Despite the difficulties, however, IDC points out that digital transformation continues to be a central priority for businesses worldwide, with investment in technologies such as artificial intelligence and automation increasing significantly, despite the ongoing world trade war.

The sectors of the manufacturing industry, professional services and retail trade are expected to lead in digital technology investments, while North America and Western Europe will remain the largest markets for these costs.

“At a time full of challenges, the technological industry is called upon to adapt and invest strategically to ensure its viability and development in the future, despite the obstacles created by the new duties and geopolitical tensions,” IDC comments.