Anitta joined the select group of the highest paid on Instagram. The singer, who was recently nominated for the American Music Awards 2022, occupies the eighth place in the Top 10 Global list and who appears next is another Brazilian: Larissa Manoela.
According to NetCredit, while Anitta earned a little over US$ 16 million throughout 2021, approximately R$ 84 million, the Globo actress earned about US$ 15 million (R$ 78 million). The singer Dua Lipa closes the list with US$ 13 million (R$ 68 million). Also on the list is Beyoncé. The interpreter of “Single Ladies” received almost US$ 34 million (R$ 178 million).
“Celebrity brand endorsement has always been popular, but social media has taken it to another level. How much can the world’s most famous people earn from sponsored posts on Instagram? We analyzed millions of posts to find out,” NetCredit said in a post. .
Heading into his 5th World Cup, Portuguese striker Cristiano Ronaldo tops Instagram’s rich list. He earned around $85.2 million in 2021 through sponsored posts on the app alone. The also football player, the Argentine Lionel Messi is in second place, as he earned US$ 72 million (R$ 383 million) on the social network. Indian cricket star Virat Kohli completes the top three of the select group. He snapped up $36.7 million (R$195.4 million).
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