“Barrage” of publications about Tinos, Milos and Syros
Tinos, Milos and Syros are presented in the Scandinavian market with a “barrage” of publications.
Specifically, on the initiative of the EOT office of the Nordic countries, the three Cycladic islands are included together with others in the advertising program for 2023 in the travel media Vagabond, Firstclassmagazine and Hellofromgreece of Sweden as well as magasinet-reiselyst of Norway and travelbynomas of Denmark.
It is noted that the Nordic market is important for the Cyclades and Greece in general, while efforts were made in the recent past by the EOT Office to attract senior travelers and retirees with the aim of extending the tourist season.
It is characteristic that according to Apollo Travel Group, which gathers 70% of sales to Greece, a sales record has been recorded recently with the pre-sales of the “packages” of its overall program for this summer having already reached 60%. In fact, according to the data of the first quarter and the pre-sales of the last quarter of 2022, the sales of tourist “packages” of vacations and trips for 2023 have exceeded all estimates and are moving above the targets for this year’s tourist season.
Source :Skai
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