Entertainment

After a complaint at Fantástico, influencers seek out Blaze en masse to terminate his contract

by

Gabriel Vaquer

Influencers who have active contracts with the Blaze gambling platform, the subject of an extensive report in Fantástico (Globo) last Sunday (17), are looking for the company to talk about terminating an advertising contract for social networks. At least 12 names contacted company representatives to try to no longer have their names linked to it, according to the F5 found out.

One of the cases is that of actress Mel Maia, who was exposed by the Rio broadcaster where she has already starred in several soap operas as one of the influencers who promoted betting games. In a released statement, Mel claims that she was unaware of the investigation and the company’s alleged illegal actions, and that she has already taken the appropriate measures to protect her name.

“Melissa Maia de Sousa, through her lawyers, informs that she has no knowledge of any investigation involving the website blaze.com, having been hired only to carry out publicity actions, and that she will await the outcome of the investigative procedure in order to take appropriate measures”, says the note signed by four lawyers for the 19-year-old actress.

Someone who has also been trying to get rid of the agreement is ex-BBB Larissa Santos, who has Blaze as one of her sponsors. Larissa closed the comments on photos in which she appears advertising the game, and edited her profile to no longer be seen as an ambassador for the platform. O F5 He sought out Larissa Santos for advice, but received no response.

Investing in Brazil since 2020, Blaze offers around R$100,000 per month to influencers on Instagram to promote the brand. With the easy money, many of them agreed.

Since September, the São Paulo Court has blocked R$101 million from Blaze. The investigations began after bettors reported that high amounts were not paid by the platform, which amounts to fraud.

The court also ordered that Blaze’s website be taken offline, but the court order was not complied with. The company does not have headquarters or legal representatives in Brazil, which prevents compliance.

In a note, Blaze states that the company is based in Curaçao and that, therefore, its activity does not constitute a criminal offense even if the bettors are Brazilian. The company also claims that, in another similar case, the São Paulo Public Ministry requested the investigation be closed and a judge revoked the decision to block the website.

Source: Folha

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