“They criticize her Katy Perrybecause he thanked him Elon Musk who gave her a Tesla cybertruck”, would have been an incomprehensible title a decade ago. And not just because of the words “Elon Musk” and “cybertruck,” but rather because in the early 2010s, Perry was the only pop star everyone liked and seemed immune to the (minor) criticism she received.

Today, however, her efforts to return to the top are met with sarcasm and contempt, from a public that has decided that the artist is no longer “cool” and there is nothing they can do about it. Of course, she herself seems not to have given up trying… H Perry she’s not the first pop star to go out of fashion, but few have done it so suddenly and so spectacularly.

A decade ago, everything Katy Perry did broke records: she scored five No.1 hits with a single album (California Gurls, Teenage Dream, Firework, ET and Last Friday Night), a milestone only achieved by Michael Jackson in 1987 with Bad, he starred in the most popular Super Bowl performance in history and was the first person to reach 100 million Twitter followers.

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Radio stations loved her, with Firework, I Kissed A Girl and Roar becoming huge hits. Max Martin is the producer with the most No.1 songs on the US charts. A third of them are from Katy Perry.

It delivered hits in a social period of optimism. Barack Obama was in the White House, the financial crisis was not yet in sight, and the public embraced her lollipop universe. In Katy Perry’s universe, nothing really mattered. Nothing was serious. And let’s go to today. Katy Perry seems to be trying too hard. In an age when pop stars are apathetic, an artist as perfectionist as Perry seems like a relic from a past that no longer exists.

Billie Eilish, Lorde, Charli XCX, Troye Sivan, Ariana Grande, Sabrina Carpenter, Beyonce, and Taylor Swift all triumph because of something as intangible and undeniable as authenticity. And that’s exactly what Katy Perry seems to be missing.

Katy Perry

Millennials no longer lead the culture like they did 10 years ago. And Katy Perry is one of the most millennial artists out there: she tried really hard, she was self-aware, she knew how to sell herself, she cared a lot about her image, she always looked flawless, she was good at personal branding and she had progressive ideas, but deep down he was working very much within the system. Young people no longer believe that everything will be fine if you work within the system.

Katy Perry