A PT campaign video shows Fernando Haddad, candidate for governor of São Paulo, pretending to eat pizza. Then a hand offers him a tube of ketchup and a female voice asks, “Ketchup, Haddad?” Candide, he can’t contain his embarrassment as he recites the line from the script: “Ketchup, not here.”
I could be wrong, but the strategy seems to me to be a mistake. Not for the pizza, not for the ketchup (in fact, truth be told, today Rio has half a dozen excellent pizzerias without ketchup).
The problem lies in the xenophobic message of the propaganda. Tarcísio de Freitas (Republicans), candidate planted here by Bolsonaro, should not govern São Paulo because he is from Rio.
São Paulo did not become giant with the vegetative growth of the four hundredth population. Without further ado in the migrants’ saga, it is a fact that a number of illustrious “Paulista” politicians came from other states.
Starting with Lula himself, born in Pernambuco. The list also includes Jânio Quadros (Mato Grosso), Luiza Erundina (Paraíba) and Fernando Henrique Cardoso (Carioca), among many.
What differentiates them from Tarcísio is the fact that they created deep ties with São Paulo before running for public office.
Such a nuance does not fit in a ten-second film. That’s just pizza and ketchup, a short and thick message that can be translated as “spark, outsider”. Imagine how this doesn’t resonate in the mind of a migrant who has adopted São Paulo and is undecided about the vote. They put one more doubt in his whim: was the reception sincere?
If it becomes a problem, Tarcísio’s carioquiz is the least that we will face in the event of victory for the Guanabarino candidate.
We need to repel Tarcísio because he is a pawn of the Brazilian Army and Bolsonaro. It will be up to him to reproduce, in the richest and most populous state of the federation, the circus of aberrations already installed in the federal sphere.
Captain Tarcísio has a mission to fulfill, and that mission is to build a Bolsonarista colony in São Paulo. This involves dismantling state universities, suffocating scientific research, savagery in public security and a political arrangement similar to Bolsonaro’s scheme with Centrão.
Will we have Mário Frias in Culture? What position will be reserved for Zambelli? Which pastor will take over Education? The nightmare gets worse with every leap of the imagination.
Four years of Tarcísio will be dark if the next president is Lula. There remains, however, a ray of hope that the candidate from Rio, an intelligent man, will moderate himself so as not to stop the dialogue with the Union.
In the case of Bolsonaro’s victory, Tarcísio will be a mere federal intervener. an overseer. A foreman. Is that what the paulista wants?
So we are like this:
If Lula is elected president, I’ll order dinner at a pizzeria in Rio that opened here in the neighborhood (look at the audacity). If Haddad wins, I’ll smear the carioca pizza with ketchup, devour it with pleasure, and make a video for Instagram. Promise signed in black on white in newspaper ink.
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