With the Ermis White special honor, they awarded last night the Ermis Awards the prime minister, Kyriakos Mitsotakisfor his successful presence at TikTok.

In particular, this year for the first time the special honors Ermis White were awarded, rewarding creativity. The first of these was awarded to the Communications Office of Prime Minister Kyriakos Mitsotakis for the Tik Tok Campaign, which has “run”.

Yes, the campaign of the Prime Minister gathered more than 2 million likes and 42 million views.

The award was received on behalf of Kyriakos Mitsotakis, the Prime Minister’s Communications Director Kyra Kapiwhich focused on the fact that through this specific communication platform, Kyriakos Mitsotakis had the opportunity to express himself naturally and directly show aspects of his character to the citizens.

“Behind this campaign is a protagonist who, while he takes his work very seriously, was not at all afraid to get wrinkled and show the world what we live every day in the office,” said Mrs. Kapi.

The awards are organized every year by the Association of Advertising and Communication Companies of Greece and are the leading event of the advertising and communication industry in Greece.