Atlético’s imminent title will not end with the small talk of hegemony in Brazilian football. It should. He is the sixth champion in the last ten years. Since the turn of the century, there are nine winners in Brazil, eight in France, seven in England, five in Germany, four in Spain and Italy.
Among the world champion countries, Argentina has the most winners (12), but there were two championships a year. The construction of the new stadium and the money from businessman Rubens Menin, owner of the MRV construction company, could make Atlético a powerhouse.
But it is still difficult to predict the formation of strong and stable squads in a country that exports so much, matters by name and hires coaches for the repercussions. Don’t be surprised if the next few years show Bragantino fighting for the main titles and launching the best coaches on the market.
Red Bull is a unique case in the world of developing human capital to develop quality football, in exchange for marketing. Salzburg were champions in Austria under the command of German Adi Hutter, then semi-finalist in the Europa League with Eintracht Frankfurt; he was also Austrian champion with Marco Rose, now coach of Borussia Dortmund; and more recently with the American Jesse Marsch, now at Leipzig.
Meanwhile, Flamengo is considering Marcelo Gallardo, who receives R$ 1.75 million a month at River Plate. It is worth reflecting that Gallardo arrived at River in 2014 as a rookie, with a Uruguayan champion title at Nacional.
Guardiola was Champions League champion in his first season in first division teams and Frank Rijkaard, his predecessor, was not a strong signing for Barça of the period “the ball does not enter by chance.”
It’s hard to see what’s not obvious.
Brazilian football will not advance until it gets rid of the old policy of deliberative councils, because if it were good, we would sell it.
The week of definitions for big clubs to become public limited companies of football (SAF), explicit cases of Botafogo and Cruzeiro, and more incipient of Vasco, indicate the search for ways that escape the old politics.
As in Brasília, this escape can be illusory.
SAFs can represent new money, in a strangled football economy, whose ceiling is low and taps into the triad “TV-ticket-sponsor money.” Taking out the audience at the stadium, which needs to be bigger, the revenue hit the ceiling.
It will go up if there are investors and it will be necessary to be honest. América-MG is close to establishing a partnership with an American businessman, a partner at Crystal Palace. The idea seems to be to mine young talents and export them to Europe.
The chance for mega entrepreneurs to arrive in Brazil to transform traditional clubs into sports powerhouses is not crystal clear.
It could happen if the tournament is stronger. In another metaphor, if the Brazilian plant is watered evenly, to become a huge tree of happiness in ten years.
In this case, the Premier League path will be taken. Better than the one in Spain.
In neither case will there be twelve big clubs fighting for the title at the same time. There could be another nine champions in the next twenty years. Or seven, like in England.
But if the tree is not watered evenly, just one or two branches, the championship will not be good.
Nobody wants the Brazilian to become German, with Bayern winning everything. That wouldn’t even be good for Palmeiras, the first two-time Libertadores champion in twenty years.
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