The food increased Silvio Lancellotti’s popularity on TV, a screen he occupied through TV Gazeta and the Manchete, Bandeirantes and Record networks, in addition to ESPN – where the sportsman’s discourse predominated. By his own count, he’s been on over 5,000 editions of cooking shows, mixing sports and food for most of them.
He was capable of talking about Italian, English, Brazilian or world championships, and even commenting on baseball, without losing his hand on the recipe in action in front of the cameras. In Lancellotti’s Dobradinha, made for YouTube already at the height of his 67 years, he talked about the ball while talking to the guest, always a football character, including athletes, former athletes, referees and sports directors, without missing a beat. the point. Often, he invited the interviewee to help him prepare the dish of the day.
The affinity with gastronomy came from home, more precisely, from his father, as he reported in an interview with UOL in 2019: “My father cooked very well. When I started dating, he made dinner for my girlfriend’s family. from the Veja newsroom every Saturday at my house. I was the guy, because I liked sports and I also liked gastronomy.”
When he lived in the United States, where he studied with the support of a scholarship, he said that he supplemented his income by cooking for friends and acquaintances.
In 1975, he went to work at Gourmet magazine. In 1982, he recalled being invited to write about gastronomy at Sheet.
Lancellotti performed in front of cooking shows in a model consecrated by Ofélia Anunciato, who cooked in front of the lens of TV Bandeirantes for three decades, since 1968, without the frills that years later would make this segment one of the most profitable hits of the reality genre. show.
Teaching to cook on TV is a classic that still works very well for the audience of Ana Maria Braga and company, with some striking differences from the height of the Lancellotti era. At that time, this was mainly an activity aimed at leisure and domestic pleasure, and he, in particular, always made a point of sharpening the viewer’s palate as a factor that brought together friends and good conversation.
In the last two decades, before reality shows lent the theme a spectacle character, Palmirinha would give the old apron a reading of cooking as a professional activity capable of sustaining their daily bread, especially for women who saw themselves financially helpless, such as her to raise her children.
Other times, other prose, and other flavors, today more attached to sophistication and business, and less interested in the affection that guided the spice of the chronicler Lancellotti.
And if the rating of a personality can be measured by its potential to inspire humorous characters, Lancellotti can boast of two types: Silvio Lanchonete, made by Bussunda in Casseta & Planeta, by Globo, and Milton Bolotti, by the avant-garde Hermes & Renato, for the old MTV Brasil, which announced the players of a football match with names that referred to Italian dishes.
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