‘Purchase Standard for Electricity’ wanted to make it Germany The outgoing Government of the Chancellor of Chancellor Altf Saltz. But none of Berlin’s ambitious goals to establish the electric motors was accomplished. One after the other, traditional German automakers turn, partly, turns their back on electric drive and bet again on thermal engines. Porsche is now in line. Indicative reasons for changing strategy are moderate charging infrastructure, terminating electric car market subsidies and limited demand for electric vehicles.

The news that the Porsche It turns again to thermal engines without completely turning its back on the electric drive it is not a thunderbolt. The German automobile industry, owned by the VW Group since 2009, is designing additional costs of up to € 800 million to develop new models with internal combustion engines or with hybrid plug-in engines. Investments are also designed in the battery field as well as organizational restructuring. But why is Porsche changing the Rota?

Porsche had prepared one of the most ambitious strategies for electrification in the automotive industry a few years ago. By 2030, more than 80% of cars and off -road vehicles would be completely electric.

Porsche sales fall

Lately, however, the famous Swiss car industry has begun … picking them up. It was recently announced that achieving the goal of electricity depended on demand and international developments on the power front. Shortly thereafter he emphasized that existing models with thermal motors would be modernized and coexisted for a period with their electric version. And in the fall it was announced that the new pure electric vehicles are being considered to be finally released either by thermal or with a hybrid engine.

Porsche is turning at this time, because demand has gotten down. Last year, the German automaker sold 310,700 vehicles, 3% less than 2023. In China, the most important cars in the world, the decline was around 28%. Porsche itself attributes the fall mainly to the difficult financial situation in the wider Southeast Asia region.

It should be noted that only a small percentage of vehicles sold had an electric motor. Taycan, which has been on the market since 2019 and modernized last year, does not sell as Porsche hoped. In 2024, approximately 20,800 vehicles were delivered to customers. Compared to the previous year, Taycan sales decreased by almost 50%.

‘Logical Step’ returning to conventional engines

Last year, after long delays, Porsche presented the European market with the purely electric compact SUV Macan in the European market. From September to December 2024, less than 18,300 points were on the market. It is very likely that this model, which has been a best seller, will be released again with the thermal engine. Porsche, however, has not yet opened its papers to change strategy.

In assessing the automotive expert, Ferdinad Dundenhofer, Porsche’s shift to internal combustion engines is a reasonable step: “Porsche, as well as Mercedes and VW, believed politicians in Brussels and Berlin.” And it was suddenly announced that subsidies for the purchase of electric motors were stopping. The automakers have been forced by politicians to make bad investment, “continues the German expert:” Porsche has no choice but to return to investment for the development of engine internal combustion engines, as Mercedes does, BMW and other automakers “

DPA, Reuters