Opened at the beginning of the year, the luxury complex of the Rosewood hotel in the region of Avenida Paulista, in São Paulo, has become one of the most sought after spots in the market for high-end corporate events. According to the company, the place has hosted more than 300 business meetings.
If in hotels, the daily rate for a suite can reach close to R$10,000, adorned by works by dozens of contemporary artists, the leasing of spaces for seminars, conferences and business meetings varies between R$30,000 and R$150,000. Outside food and drinks, which are customized according to the demand of the contractor. The values increase according to the date, the delivery period of the event and the assembly.
The Cidade Matarazzo complex project, which was renovated under the artistic direction of Philippe Starck and received a tower designed by architect Jean Nouvel, has 2,000 square meters of spaces for reception of events and weddings, with a capacity for up to 800 guests.
Joana Cunha with Paulo Ricardo Martins and Diego Felix
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