Opinion – Marcia Dessen: Time for renewal

Edit retired. Her income will now come from the pensions, public and private, to which she is entitled, and the income needed to supplement the family budget will come from the portfolio of financial assets that she has accumulated during her working years.

Something has changed about your risk tolerance level. As long as he worked and regularly received a salary, he accepted the fluctuation of asset prices and did not worry about losses here and there.

Your income now depends on this portfolio of assets, which must be preserved for as long as possible to ensure the standard of living you wish to maintain. She started to be bothered by things that didn’t bother her before.

Changed the risk profile classification at the bank and will make adjustments to the funds that are part of its portfolio; is paying more attention to asset liquidity, grace periods and maturities. It analyzed the opportunity to reduce the tax burden and decided to change the taxation regime for pension plans.

The change in Alice’s life required a review of her finances and investments to her new reality.

Renewal time in this column as well. In April 2010, when I wrote the first article of this personal finance column, I shared my personal story, telling how and why I started doing financial planning to deal with the difficulties imposed by the Collor Plan on me and all Brazilians. It was a way of asking permission to talk about one of the last taboos in our society: talking about money.

I was excited to be invited by the sheet and I wondered how I would be able to write, every week, where the ideas, the inspiration would come from. I had a good collection of themes, it’s true, but the inspiration came from everyone who shared their life stories, doubts, uncertainties, concerns and suggestions. I thank each of you.

Many identified with the characters in the column’s articles that allowed other people, with the same problem or situation, to have the perception that I was talking to them, showing a way, warning of situations that deserve care and attention.

Some write to me saying that they collect my articles, cut them out and keep them to be reread, shared with relatives and friends, helping to increase the financial education of the people around us. That’s my purpose.

Renewal time. For those who like the printed newspaper, a farewell, I will no longer be in this space from March. But my column continues on the website of sheetevery Monday as usual.

It changes form, from print to online, but one thing does not change: my commitment to the person, to the final consumer, the buyer of financial products and services offered, often in the wrong way.

When I talk about financial products, I try not to make a value judgment, although I confess to being very difficult at times.

There is no good or bad product for everyone. There is the right product for each of us, respecting many very individual aspects. A good product sold to the wrong person results in a bad deal for both parties.

Always open to receiving compliments, suggestions and criticisms, why not, always encouraging to improve. Be well, take care of yourself and others. See you next week on the website of sheet.