In one of her biggest hits, “Anti-Hero” (2022), h Taylor Swift she presents herself to the public as an unsolved problem… Indeed, the career and influence of the 34-year-old American has surpassed all expectations known to date. There isn’t a sales record the self-made billionaire hasn’t broken, and there isn’t a music award she hasn’t won multiple times. As of summer 2024, Swift is more than just a genius artist: she’s a global phenomenon, a cultural movement of her own, with hundreds of millions of fans around the world.

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No less important is the fact that, over time, Swift has acquired a political aura and influence that could decide the US presidential election in the fall. Like no other contemporary artist, he knows how to overcome difficulties and unite people on a higher level. We can say that her interpretations and actions have truly utopian potential.

The core values ​​that Swift and her fans, known as “Swifties”, espouse are none other than those of the American Declaration of Independence: “Life, Liberty, and the Pursuit of Happiness.” In the multidimensional universe of her songs, reigns the desire for autonomy, self-realization and everyday kindness. This joy of reflection and humorous self-deprecation embody the best that a westernized global culture industry can offer today.

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It’s true that ticket prices to see her in concert are prohibitive and that the image campaign is perfectly orchestrated. Any possible gap between what it is and how it appears in public is quickly covered. However, Swift manages to shake off any skepticism about her authenticity and expose her for what she really is. Yes, she writes her own lyrics. Yes, she composes her own songs. And, yes, he gives a series of three-and-a-half-hour concerts with almost superhuman perfection.

All of this would be amazing in itself. However, beyond her talent and work ethic, there is also the enormous political potential of the phenomenon. Born in 1989, Swift is the daughter of a financial advisor and as such is known to be rooted in the conservative values ​​of “white” America. To further her career — whose ambition was as evident as her talent — the family moved to Nashville, the music city where Swift landed her first record deal at age 15.

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By the time she came of age, the famous artist gained a permanently enthralled audience that witnessed her multiple musical and stylistic self-transformations. Despite this, she never lost touch with her original environment. Not even when, after the election of Donald Trump in 2016, he adopted a distinctly progressive political position and championed LGBTQI+ rights in Tennessee.

With a witty, disarming demeanor, a credible patriotism, a call for every man’s open search for self, and a transparent acknowledgment of America’s founding values, Swift embodies a way out of today’s political impasse. The latent polyphony of the country is reflected in the diversity of the artist’s styles, without ever falling into an elitist avant-garde.

America—at its best—remains the place in the world where one can fully experience this way of seeing things. That is, as long as he is not held hostage to a dictatorship of toxic masculinity fueled by blind class fear of people who exceed their own existential horizon.

For now, Swift – who is a magnet for young voters – has yet to make public her preference for this year’s presidential election. But when it became known at the end of 2023 that the artist, who currently lives mainly in New York, had started a relationship with NFL star Travis Kelce, the Trump campaign began to issue an “SOS”. At the height of her fame, she could even be on her way to becoming president of the land of the free.

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Strange as it may seem, Swift could, in the future, emerge as a political solution to seemingly intractable problems. Would she set her sights on the Capitol or the White House? In the United States – the land of Swifties – this is an American dream worth trying.