If 2023 was a great year for blondes, 2024 looks set to be the year for redheads. After several appearances on the red carpet, the color “cherry cola» at hair is the next “it” color that you should keep in mind. Let’s look at everything you need to know.

What is cherry cola hair?

The cherry cola color is a beautiful shade of red that is somewhere between deep wine red and maroon. You’ll have noticed that this shade has been making headlines over the past month, with many celebrities sporting it on the red carpet, at movie premieres and at Fashion Week. Let’s remember that Dua Lipa launched it trend“wearing” cherry cola in shades of red and magenta, instead of purple. This makes the red color very vibrant and brings out her Mediterranean features, as hair experts have mentioned.

Lady Gaga has now embraced the ultimate trend, recently appearing on the red carpet for the movie Joker: Folie à Deux. Sporting a cherry cola-hued frame, the singer-actress tried a tousled, chic style to match her character, Harley Quinn.

@hairwithmelmel CHERRY COLA HAIR AND LONG LAYERS 🍒 #fyp #hair #hairgoals #hairinspo #redhair #cherryredhair #cherrycolahair ♬ Nhi Mera – Tollan Kim

Moreover, the internet has given its approval to this shade. A quick look at TikTok shows that this trend is booming, with searches for #cherry cola hair reaching over 191 million views on the platform.

How does it differ from other shades of red?

Red has long been a popular choice for hair dye, but what makes cherry cola red stand out? The answer? It differs from shades of red that have an orange or yellow base, which are more common. Cherry cola has a purple base which classifies it as a cooler red color giving it a more luxurious look.

How to ask for cherry cola hair at the salon?

As always, it’s a good idea to bring plenty of photos of your desired result if you want to try a new shade or haircut at the salon. It is recommended that you do your research and choose elements of the color that you like (not necessarily the whole look) so that your hair artist can customize it for you.

Does this shade suit everyone?

As this is a growing trend, there is a lot of flexibility in its process. By adjusting the red and purple, you can create many different shades to suit every skin tone. Experts say that this is one of the main reasons why this hair color is so popular.

@dannycolorz Golden hour was hitting with this red🤎🍒 #hairtransformation #redhair #brunettebalayage #minneapolis ♬ Super Shy – NewJeans

How to maintain color at home?

Red paint tends to fade faster than other shades, making proper care at home even more important. To keep your cherry red hair healthy and shiny after dyeing it is important to use sulfate-free shampoo and not every day. The red dye particles are much larger than other shades and are easily removed with each wash. Of course, you should consult your hairdresser to recommend the appropriate products.

@cl9mence C’est ma vie, mon oxygene #hair #hairtransformation ♬ Genie In A Bottle – reavesaudios