Maria Paula Giacomelli
When the Grammy 2024 red carpet began, among the different types of colors and styles of dresses, it caught the same haircut adopted by Miley Cyrus and Lady Gaga.
The singers invested in the trend of Hime Cut, which has entered and has come out of fashion many times over the years and is again on the rise.
In geometric format, it is characterized by being long and short at the same time. At the front, the locks are cut at ear height and, in the back, the length is maintained. A cool way to use a two -layer cut.
“It may or may not have a bangs, as Lady Gaga has used. This cut is very modern, bold. It is not for anyone. It must be why it was their choice,” he says to F5 Beauty Artist Celso Kamura, who attendes names such as Angelica, Luciano Huck, Patricia Poeta and Ana Hickmann. He has also taken care of the hair of former President Dilma Rousseff (PT).
“The model was born with straight hair, I’ve never seen a version of Hime Cut on curly hair, but it may be interesting,” he adds.
In Brazil, the cut also stands out. Google Trends data, the company’s trend platform, indicate that hime cut searches have fired after Grammy, reaching a peak of interest. The same phenomenon occurred globally, making the style more commented than ever this month.
On the Pinterest image search platform, the search for the term increased 80% in January 2025 compared to the same period last year.
Although it has recently gained prominence, this style is not new. In 1970, Cher was also cool in adopting the change. In 2024, actress Zendaya came up with a fringe and the two shorter strands in front during a parade in Paris.
After the Grammy ceremony, Kamura recalled on Instagram a Hime Cut she made at a client in 2021. According to the hairdresser, “Hime” means “princess” in Japanese, and Hime Cut is rooted in the culture of the eastern country. Many years ago, it represented the adulthood among Japanese girls, who let their hair grow up to the age of 20.
“At this maturity ceremony, they cut the front of the shorter hair. This ceremony was called Binsogi. Maintenance will depend on the client. To keep, ideally cut every 45 days.”
In a salon in Sao Paulo, the style has been known to customers for a long time. In Vila Mariana, south of São Paulo, the hairdresser Vanessa Tamura, from Kamima Station, has been cut to about two years ago.
A post from the establishment early in the year was already featuring a Hime Cut, before the viralization of the last few weeks. In the short part of the front, the model used her hair in blue.
“In Asia people use a lot, and as my audience is interested in Asian culture, my clients were already advanced,” says Vanessa. “I believe it is because of K-pop and Japan is the travel destination of the moment. So it pumped.”
Source: Folha
I am Frederick Tuttle, who works in 247 News Agency as an author and mostly cover entertainment news. I have worked in this industry for 10 years and have gained a lot of experience. I am a very hard worker and always strive to get the best out of my work. I am also very passionate about my work and always try to keep up with the latest news and trends.