Famous in the beauty industry: who is Francily Ehlke, creator of content since adolescence

Francily Ehlke, 27, began his trajectory on the Internet at 15, publishing videos of humor and beauty without imagining that he would turn his hobby into a career. Years later, the influencer, now more than 12 million subscribers on YouTube, surprised the internet by displaying a helicopter given by her husband, billionaire businessman Tony Maleh.

Even before the relationship, she was already drawing attention for her expensive lifestyle and her makeup brand, which earned more than $ 30 million in the first four months after the launch, in 2022. “Using luxury items is part of a positioning of my image. In my view, people end up respecting you more because of it, and the brands offer triple too,” he said on his YouTube channel. Seems to have worked. Francily is on the forbes list of young entrepreneurs under 30 who stood out in the business market.

Despite its success, the start of the brand “Fran by Franciny Ehlke” did not scowl. Followers complained of high prices, the supposed low quality of products and even a lack of transparency in the dissemination of makeup composition.

The content creator, however, defends her company and counteracts criticism firmly. “I’ve always tried to do my best, something I looked at the shelf and wanted to take home. My makeups have people approval, they are themselves who advertise,” he said in a Tiktok post, where he has over 10 million followers.

With the rise as a businesswoman, Francily also changed his digital presence. Today, he publishes less often and, according to his advisory, avoids giving interviews to the press. The new stance causes strangeness among older fans, who accompanied her daily on YouTube in viral challenges and trends.

Video owner with millions of views – as “24 hours handcuffed with Lucas Rangel!” (1.6 million), “Proving fake make -up! (It is really bad?)”, Which was seen by 6.1 million accounts and “Felipe Neto narrating my make!” (over 5.7 million), she now adopts a more sober style. The change, according to the influencer herself, has to do with personal maturity and the good phase in personal life, alongside the generous Tony Maleh.

“I had only two relationships in my teens, I didn’t find myself adult enough. But with him, everything was different and very fast. From the beginning we already talked about marriage, everything was perfect. The marriage proposal, of marriage … he is really the right person for me,” said in the video “What is happening to me?”, That is already over 400,000 views.

She also says that she met the groom in business meetings and that, after the initial connection, the two frequently found themselves until they engaged a relationship. They have been together since November 2024, but only took over the dating in early 2025.

In a recent interview with the Podcast Poddelas, she revealed that she had written in a notebook the characteristics she wanted to find in a partner. “I said I wanted someone who could travel with me, at the same level, who wanted to have children, get married, respect me, that it was tall, dark … I wrote everything and threw it to the universe listening,” he recalled.

Tony seems to have met some requirements so far. He presented the influencer with a 9K white gold ring, valued at $ 5 million. The jewel has a central diamond of 0.3 carats and more than 30 shiny stones studded in the rim.

Among the luxurious gifts, what caught the most attention of his followers was the helicopter. “I just know that now I have one and I’m going out flying around,” she celebrated, in an Instagram post.