Microsoft has announced the assignment of the role of regional general manager for the Central Public Sector in Europe, Middle East and Africa (EMEA) to Costas Loukas.

EMEA is Microsoft’s largest region and one of the biggest public policy challenges and priorities, given the global importance of markets such as the European Union, the Middle East, and the rapidly emerging region of Africa.

Kostas Loukas, one of the most experienced and successful executives of the company in Greece, from this new position will be responsible for the defining the regional strategy and the development of partnerships at the state levelin all EMEA countries, with the aim of transforming the next generation of government services based on Artificial Intelligence and the Microsoft Cloud.

Despite the strides made, governments continue to look for digital solutions to change the way they interact with society, improve their organizational models, methods and processes and enable public bodies to respond to the needs of citizens and of businesses in an efficient, transparent and secure manner.

Who is K. Loukas?

Kostas Loukas already has a 19-year career at Microsoft, in leadership positions in Central and Southeast Europe. He first started at Microsoft Greece as financial director and then as Marketing director and deputy managing director, until 2011.

For the next two years, he took over the General Directorate of Microsoft Cyprus & Malta and then was the managing director of Microsoft Romania, contributing to the digital modernization of the country’s government and businesses. For the last 8 years, he has been shaping the digital strategy of the largest private organizations and governments in the 35 countries of the wider region, as GM of Large Clients and public sector respectively.