Consumers will also be better informed about their statutory warranty rights.
New EU rules to empower consumers to go green come into force. This means that before purchasing a product, consumers will have better and more harmonized information about the product’s durability and repairability.
Consumers will also be better informed about their statutory warranty rights.
In addition, vague eco-claims will be banned, meaning companies will no longer be able to claim their products are ‘green’ or ‘eco-friendly’ if they can’t prove they are. The optional display of unreliable sustainability logos will also be prohibited.
In addition, unfair commercial practices linked to premature obsolescence, such as false claims about the viability of a product, will be prohibited.
The Vice-President for Values and Transparency, Mrs. Viera Jourova, stated the following: “By empowering consumers for the green transition, we give European citizens the tools to make informed choices and prevent the use of practices in the single market such as false eco-identification and premature obsolescence.»
Justice Commissioner Didier Reyders added: “Thanks to these new rules, consumers will now have answers to questions such as ‘Is the product I want to buy really sustainable? Can I choose a product designed for hold up? Is the product’s eco claim credible?” This is great news for every consumer to be able to join the green transition.”
Member States are required to transpose the directive into national law by 27 March 2026. The rules will come into force from 27 September 2026.
Korina Georgiou
Source :Skai
With a wealth of experience honed over 4+ years in journalism, I bring a seasoned voice to the world of news. Currently, I work as a freelance writer and editor, always seeking new opportunities to tell compelling stories in the field of world news.
