Technology is fashionable, literally and figuratively. Now that summer is coming, workers are being asked to follow the path paved by Mark Zuckerberg and Jeff Bezos, putting on more accessories or even adopting a sportier look like Bill Gates and Sergey Brin.

Unlike financial services workers, who typically have to dress more strictly, the tech industry is known for a more relaxed dress code, with an emphasis on an open work culture, although this has been changing in recent years.

Breaking away from the jeans-and-t-shirt stereotype, tech workers in the US have begun hiring stylists to help them dress better for work.

Some pay thousands of dollars to improve their appearance, but others are not so ready to give up their favorite T-shirts, according to American stylists.

With Meta and other companies calling their workers back to the office over the last year, it’s been deemed necessary to update their workplace wardrobes.

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Fashion suggestions

No more black, white or grey. Employees are asked to prefer colorful fabrics in 2024. As the temperature rises, workers may want to put away their jackets in favor of more standard tech t-shirts.

For those who want more luxurious options, for example an $80 Niels Standard t-shirt from Norse Project is recommended. For lower incomes choosing a similar style cheaper could be done from other brands such as Uniqlo and Abercrombie & Fitch.

Bill Gates opted for a sporty shorts and Adidas sneakers while off duty at Mark Zuckerberg’s 40th birthday. Leave that for the weekend, stylists say, and instead suggest ways to stay cool and still look fashionable at the office.

Loose, “breathable” clothing keeps the body cool while adhering to the corporate dress code.

In the summer office wear trend for this year, Cosmopolitan mainly included maxi dresses, jumpsuits with wide legs and light shirts.

Tech workers can take notes from Zuckerberg on how jewelry can elevate their looks. The Meta CEO has been the subject of viral memes since adding a necklace to his looks.

For high earners starting a watch collection, a Rolex Explorer is recommended if one wants a “clean, low-profile look.” The watch starts at around $7,000.

Paired with the watch, jewelry brand Ritani suggests bracelets and necklaces that elevate an outfit.

Ria Papasifaki, Ritani’s vice president of e-commerce, said that platform X (ex-Twitter) CEO Linda Yaccarino is an example of the trend of wearing white gold accessories and putting on chunky bracelets.

“We like to call it the ‘powerhouse’ look,” Ms. Papasfaki told Business Insider.