Broadband providers haven’t done enough to encourage low-cost rates, observers say.

Who is the group of consumers that broadband providers should do more to raise social tariffs for low-income consumers?

Consumer advocates said the survey found providers don’t regularly post cheap deals on social media.

And because of that, millions of people across the country are missing out on significant savings.

Social fares are special discount transactions available to help certain low-income customers (for example, universal loan customers) stay connected.

which? In May, we reviewed the accounts of seven broadband providers on Facebook, Twitter and Instagram, but only one provider mentioned social charges in posts during that period.

According to their own research, consumers who set up social fares can save an average of £250 a year by switching to the cheapest social fares.

While many broadband operators offer discounts on social charges, regulator Ofcom has previously stated that most people eligible for such transactions are not registered.

In February, he said, of the 4.2 million households, only 55,000 registered for discount operations.

Regulators have asked providers to do more to publicize social fares, make information about them available and make the registration process as simple as possible.

“It is unacceptable that broadband providers do more to make their customers aware of social tariffs, which means that millions of families who may have problems dealing with them lose hundreds of pounds of savings. It is possible”, said Rocchio Concha, director of policy and promotion.

“In the crisis of living expenses, broadband ISPs must help the most economically vulnerable by explicitly facilitating discount transactions and allowing qualified users to easily switch to social tariffs.”