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Shaquille O’Neal: The king of franchises with 155 burger joints, 40 gyms and a fortune of 400 million dollars!


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His passion for food was what made him even write a recipe book

The former NBA player has a doctorate in education and a master’s degree in business. THE Shaquille O’Neal is one of the five richest players in the NBA, ahead of only Michael Jordan, Magic Johnson, Junior Bridgeman and LeBron James, who has a net worth of $1 billion.

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“The franchise is a simple model. If it works, you follow the rules and it will continue to work. If you stick to the values ​​you’ve learned, you can’t go wrong.” This philosophy made Shaquille the king of franchising.

Since announcing his retirement in 2011, the NBA star has owned 155 hamburger joints, 150 car washes and a movie theater. In 2018, he founded the chicken sandwich brand ‘Big Chicken’. With more than 10 establishments in the city of Las Vegas, the entrepreneur is looking to expand to other American cities, such as Austin and Phoenix. Chicken sandwiches are now appearing on Carnival cruise line menus as well.

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His passion for food was what made him even write a recipe book which he published in early April. He says in the text that he wanted to call the book “recipes for dummies” and that he chose simple recipes from his childhood: “Things I like to eat, places I’ve been, people I love, things I believe in and some of my best “discoveries,” he writes, referring to his “Big Chicken” recipes.

As he has stated in interviews, the four-time NBA champion always knew that money could disappear just as quickly as it appeared.

When the player retired from the NBA, he had earned more than $292 million (€277 million) from basketball, plus another $220 million (€209 million) from sponsorships and advertising.

However, before saying goodbye to the courts, Shaquille O’Neal had already made his big investment: he bought shares of Google. The athlete confessed that his business success is based on never investing in or promoting a company whose products he wouldn’t use himself.

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I have worked as a journalist for over 8 years. I have written for many different news outlets, including the New York Times, Wall Street Journal and CNN. I have also published my own book on the history of the world. I am currently a freelance writer and editor, and I am always looking for new opportunities to write and edit interesting content.

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